The Mobile Sign Shop (MSS) is inspired by the vernacular of cabin name signs found in Northern Minnesota. At the beginning of roads leading to a lake with cabins, there can often be found a collection of wooden/engraved/painted/ handmade signs bearing the names of residents i.e. The Thompson’s in the case of my grandparents.
The MSS is housed on a trailer that provides an attention getting location stocked with sign making supplies. This trailer is not a standard utility trailer, but recognizable as a location for activity, painted brightly, with flags and sample signs. Inserting a non-standard, incongruous tool into public space, brings out people’s curiosity and willingness to engage.
The MSS provides guidance and prompts on how to make a name sign along with materials, paint and brushes etc. as well as assistance in carving out letters with a router. More than materials we provide a location for people to converse about something we all have stories about, our names and families. The MSS comes fully staffed with a facilitator and sign carver.
You can find out how to hire the Mobile Sign Shop by visiting